change management

The Kruse Way Economic Forum is a venue for informed presentations and open discussion of social, economic, and political issues affecting the Portland metro area and the Pacific Northwest. at one of these meetings, three business owners shared how they were able to survive, and ultimately thrive, during tough economic times by practicing change management. The three businesses were: Deek and Bryan’s Next Adventure, Imperial Stock Ranch, and Miles Fiberglass and Composites.

Each of the businesses faced challenges, both because of economic changes and because of impacts to their industries. But, each of these businesses chose not to focus on what they couldn’t change. Rather, they chose to focus on what they could do through proactive change management.

For Deek and Bryan’s, it involved looking at what they do best: used gear. They looked at how they could most effectively market that, without letting go of new gear sales. They became creative by looking […]