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About

Cheri Frederickson

Hi! I’m Cheri Fredrickson

I help business owners and leaders turn stress into strength so they can lead, grow, and enjoy their lives again.

You became a business leader because you wanted more. Not necessarily more work, but more freedom, impact, flexibility, and the opportunity to build something that matters to you. And being the person responsible for everything can take a toll.

The decisions. The uncertainty. The endless to-do list. The people counting on you. The pressure to keep things moving, even when you’re tired, frustrated, overwhelmed, or simply running on empty.


Together we can change that.

My work is focused on helping business owners and leaders manage stress more effectively, build resilience, and develop the self-awareness and practical tools they need to respond to challenges rather than reacting to them.

The goal isn’t to eliminate stress (an impossible task). It’s to become more resilient in the face of it.

When you stay grounded during times of uncertainty, you make better decisions. You communicate more effectively. You have more energy for what matters. And you can lead your business without sacrificing your health, relationships, or the life you worked so hard to create.


What can shift when you build your resilience?

Imagine being able to:

  • Think clearly when things get stressful instead of getting caught in overwhelm or overthinking.
  • Respond rather than react when people or circumstances push your buttons.
  • Make decisions with greater confidence instead of second-guessing yourself.
  • Set boundaries without guilt and protect your time and energy.
  • Recover more quickly from setbacks instead of letting them derail you.
  • Lead with greater calm, clarity, and intention.
  • Have more energy for your business and the people and activities you love.
  • Grow your business in a way that aligns with your values rather than creating a business that runs your life.

This is what I mean by transformative leadership: learning to lead yourself first so you can lead your business, your people, and your life from a stronger place.


My approach is practical, personalized, and whole-person.

There is no one-size-fits-all solution to stress, leadership, or personal growth.

That’s why I draw from a variety of evidence-informed coaching, leadership, resilience, and mind-body approaches. Together, we identify what’s creating stress in your life, understand the patterns that keep you stuck, and develop practical strategies that work for you.

I am certified in several different coaching and training modalities:

My HeartMath training is particularly valuable in my work because it gives clients practical tools to regulate stress in the moment and strengthen resilience over time.

My background in coaching, leadership development, health, and embodiment allows us to look beyond simply managing your calendar or getting more organized.

We look at the whole picture: your thoughts, emotions, energy, habits, relationships, leadership, and the demands of your business.


Are you ready to step in and create a life you love?

Let’s talk!

Testimonials